{"id":9256,"date":"2025-04-13T06:50:49","date_gmt":"2025-04-13T04:50:49","guid":{"rendered":"https:\/\/www.smarti-info.com\/?p=9256"},"modified":"2025-04-13T06:53:24","modified_gmt":"2025-04-13T04:53:24","slug":"wie-koennen-auslaendische-unternehmen-ihre-marken-in-china-schuetzen","status":"publish","type":"post","link":"https:\/\/smarti-info.com\/?p=9256&lang=de","title":{"rendered":"Wie k\u00f6nnen ausl\u00e4ndische Unternehmen ihre Marken in China sch\u00fctzen?"},"content":{"rendered":"<div class=\"mp_wrapper\">\n  <div class=\"mepr-unauthorized-excerpt\">\n    <p>In China ist der Schutz der ausschlie\u00dflichen Rechte an einer eingetragenen Marke von zentraler Bedeutung, um den Markenwert und die Marktposition wirksam zu sichern. Zun\u00e4chst m\u00fcssen Unternehmen ihre Marken beim Chinesischen Nationalen Amt f\u00fcr geistiges Eigentum (CNIPA) eintragen lassen. Die G\u00fcltigkeitsdauer einer Marke betr\u00e4gt zehn Jahre, beginnend ab dem Datum der Genehmigung der Registrierung. Nach [&hellip;]<\/p>\n  <\/div>\n  <div class=\"mepr-unauthorized-message\">\n    <p>\t\t<div data-elementor-type=\"section\" data-elementor-id=\"5737\" class=\"elementor elementor-5737\" data-elementor-post-type=\"elementor_library\">\r\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7077b5b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7077b5b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f0f06e9\" data-id=\"f0f06e9\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d4d21e elementor-widget elementor-widget-text-editor\" data-id=\"4d4d21e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>\u60a8\u60f3\u9605\u8bfb\u6574\u7bc7\u6587\u7ae0\uff1f<\/h3><p>\u5982\u679c\u60a8\u5df2\u7ecf\u6ce8\u518c\uff0c\u8bf7\u60a8\u767b\u5f55\u3002\u5982\u679c\u8fd8\u6ca1\u6709\u6ce8\u518c\uff0c\u60a8\u53ef\u4ee5\u9009\u62e9\u9002\u5408\u60a8\u7684\u4f1a\u5458\u8ba1\u5212\uff0c\u6210\u4e3a\u6211\u4eec\u7684\u65b0\u4f1a\u5458\uff01<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e4f1b9c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e4f1b9c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c002f97\" data-id=\"c002f97\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b9152f3 elementor-align-right elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"b9152f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/smarti-info.com\/?page_id=6010&#038;lang=zh\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u767b\u9646<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-982ac66\" data-id=\"982ac66\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5a288a5 elementor-align-left elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"5a288a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/smarti-info.com\/?page_id=5863&#038;lang=zh\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u6210\u4e3a\u4f1a\u5458<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\r\n\t\t<\/p>\n  <\/div>\n  <div class=\"mepr-login-form-wrap\">\n    <\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>In China ist der Schutz der ausschlie\u00dflichen Rechte an einer eingetragenen Marke von zentraler Bedeutung, um den Markenwert und die Marktposition wirksam zu sichern. Zun\u00e4chst m\u00fcssen Unternehmen ihre Marken beim Chinesischen Nationalen Amt f\u00fcr geistiges Eigentum (CNIPA) eintragen lassen. Die G\u00fcltigkeitsdauer einer Marke betr\u00e4gt zehn Jahre, beginnend ab dem Datum der Genehmigung der Registrierung. Nach [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5329,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[181,137,311],"tags":[395],"class_list":["post-9256","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qa-de","category-china-de","category-ip-de","tag-members-de"],"acf":[],"_links":{"self":[{"href":"https:\/\/smarti-info.com\/index.php?rest_route=\/wp\/v2\/posts\/9256","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smarti-info.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smarti-info.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smarti-info.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/smarti-info.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9256"}],"version-history":[{"count":0,"href":"https:\/\/smarti-info.com\/index.php?rest_route=\/wp\/v2\/posts\/9256\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smarti-info.com\/index.php?rest_route=\/wp\/v2\/media\/5329"}],"wp:attachment":[{"href":"https:\/\/smarti-info.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9256"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smarti-info.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9256"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smarti-info.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9256"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}